{"product_id":"well-endowed-the-secrets-to-strategic-spending-building-a-financial-foundation-for-you-and-your-family-and-creating-lasting-generational-wealth","title":"Well Endowed: The Secrets to Strategic Spending, Building a Financial Foundation for You and Your Family, and Creating Lasting Generational Wealth","description":"\u003ctable align=\"center\" border=\"0\" cellpadding=\"2\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctr\u003e\n\u003ctd class=\"productDetailSmallElements\"\u003e\n\u003cp\u003e\n\u003cstrong\u003eReview Quotes\u003c\/strong\u003e:\u003cbr\u003e\n\u003c\/p\u003e\n\u003cp\u003e\"If you thought building generational wealth was only for the ultra-rich or old money elite, think again! \u003ci\u003eWell Endowed\u003c\/i\u003e helps provide the clarity you need as you take control of your financial future. I love Vivian and I LOVE this book!\" - \u003cb\u003e\u003ci\u003eEmma Grede, co-founder of Good American\/founding partner of Skims\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"An indispensable guide to building a life that includes both wealth and purpose. Whether you're seeking the best financial strategy for planning a family, buying a home or car, or securing your retirement and generational wealth, \u003ci\u003eWell Endowed\u003c\/i\u003e provides the must-have game plan. This is the only book you need to maximize the value of your money and life!\" - \u003cb\u003e\u003ci\u003eElaine Welteroth, Award-winning journalist, and New York Times bestselling author of More Than Enough\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"This is the financial handbook for a new generation. Whether you're buying your first home, investing for the future of your family, or simply trying to make your money work harder in a tough economy, this book provides the modern, actionable strategies you need.\" - \u003cb\u003e\u003ci\u003eLewis Howes, New York Times bestselling author\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"From strategic savings to smart investments, \u003ci\u003eWell Endowed \u003c\/i\u003edelivers practical steps that anyone can follow. Tu's focus on building a legacy for future generations makes this a must-read for those seeking lasting stability. With this book, you can experience empowerment and clarity as you take control of your financial future.\" - \u003cb\u003e\u003ci\u003eLiz Moody, host of the Liz Moody Podcast and New York Times bestselling author of 100 Ways to Change Your Life\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cstrong\u003ePublisher Marketing\u003c\/strong\u003e:\u003cbr\u003e\n\u003cp\u003e\u003cb\u003e\u003ci\u003eNew York Time\u003c\/i\u003es Bestseller, \u003ci\u003eUSA Today\u003c\/i\u003e Bestseller\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFrom \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author of \u003ci\u003eRich AF\u003c\/i\u003e and CEO and founder of Your Rich BFF, Vivian Tu, comes a guide to leveling up your finances to improve your life, relationships, and legacy.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eYou've mastered the basics of becoming \u003ci\u003eRich AF\u003c\/i\u003e. Your bills are paid, your loans are shrinking, and you've even started saving. But what's next? Every dollar you spend--or don't spend--is a choice that shapes your future. How do you balance today's dreams with tomorrow's security?\u003c\/p\u003e\n\u003cp\u003eIn this fun, practical roadmap, Vivian Tu--\u003ci\u003eNew York Times\u003c\/i\u003e bestselling author, financial expert, and the internet's favorite money bestie--shows you how to \u003ci\u003estrategically spend\u003c\/i\u003e, directing your cash toward what matters most while positioning yourself to grow real, lasting wealth. This book answers all your burning questions, like: \u003c\/p\u003e\n\u003cp\u003e- Should I rent or buy a home?\u003c\/p\u003e\n\u003cp\u003e- Do I really need a prenup?\u003c\/p\u003e\n\u003cp\u003e- What about my car - do I finance, lease, or buy?\u003c\/p\u003e\n\u003cp\u003e- How much do I actually need to be setting aside for retirement?\u003c\/p\u003e\n\u003cp\u003e- How do I set my kids up with lasting generational wealth without making them lazy and entitled?\u003c\/p\u003e\n\u003cp\u003e- Should I get life insurance? What about pet insurance, or renter's insurance?\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003ePicking up where her first bestselling book left off, Vivian breaks down the biggest financial decisions of your late twenties, thirties, and beyond--homeownership, marriage, family--and teaches you how to align your spending with your values, your goals, and the legacy you hope to leave. With the insider savvy of a former Wall Street trader and the honesty of your smartest friend, she shows you how to make your money work harder so you can live richer in every sense. \u003ci\u003eWell Endowed \u003c\/i\u003egoes beyond the basics of personal finance to show you how to accumulate wealth and use it to benefit your most important assets: yourself and your loved ones.\u003c\/p\u003e\n\u003cp\u003eSmart, relatable, and packed with game-changing advice, this is the ultimate guide to leveling up your finances--and your future.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eReview Citations:\u003c\/strong\u003e\n\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan class=\"italic\"\u003eBooklist\u003c\/span\u003e 02\/01\/2026 (EAN 9780063452343, Hardcover)\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\n\u003cp\u003e\n\u003cstrong\u003eContributor Bio:\u003c\/strong\u003eTu, Vivian\u003cbr\u003e\n\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eVivian Tu\u003c\/b\u003e is a former Wall Street trader, personal finance educator, public speaker, entrepreneur, bestselling author, and Chief of Financial Empowerment at SoFi. She is the CEO and founder of Your Rich BFF, which she developed as a passion project to make the rules of personal finance accessible to non-experts and marginalized communities. Vivian delivered her first TED Talk in November 2025, further expanding her reach as a leading voice in financial education. She's earned 10 million followers and counting across social media platforms and earned honors on the Forbes \"30 Under 30 - Social Media\" (2023) and \"Top Creators\" (2022 + 2023) lists, the \"MarketWatch 50,\" \"PureWow's\" 24 in '24, \"Bankrate's\" 2024 Visionaries, and the TIME100 Creators list (2025). Vivian's debut book, \u003ci\u003eRich AF, \u003c\/i\u003e became an instant \u003ci\u003eNew York Times\u003c\/i\u003e bestseller in December 2023. Vivian also hosts a top-charting podcast, \u003ci\u003eNetworth and Chill\u003c\/i\u003e, and writes a Substack, \u003ci\u003eenRICHed with Your Rich BFF\u003c\/i\u003e.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\n\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\u003cp\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Tu, Vivian\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Harper Wave\u003cbr\u003e\u003cb\u003eBinding:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003ePub Date:\u003c\/b\u003e 2026-02-03\u003cbr\u003e\u003cb\u003eBISAC:\u003c\/b\u003e Business \u0026amp; Economics|Personal Finance|Money Management|Self-Help|Personal Growth|Success|Business \u0026amp; Economics|Personal Success\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.94 lbs\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780063452343\u003cbr\u003e\u003cb\u003eASIN:\u003c\/b\u003e -\u003cbr\u003e\u003cb\u003eSKU:\u003c\/b\u003e SP-9780063452343\u003c\/p\u003e","brand":"Harper Wave","offers":[{"title":"Default Title","offer_id":51154254561558,"sku":"SP-9780063452343","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0857\/9910\/8886\/files\/9780063452343_spiral.png?v=1774939558","url":"https:\/\/lusper.myshopify.com\/products\/well-endowed-the-secrets-to-strategic-spending-building-a-financial-foundation-for-you-and-your-family-and-creating-lasting-generational-wealth","provider":"Lusperbooks","version":"1.0","type":"link"}