{"product_id":"social-entrepreneurship-how-businesses-can-transform-society-3-volumes","title":"Social Entrepreneurship: How Businesses Can Transform Society [3 Volumes]","description":"\n\u003ctable align=\"center\" border=\"0\" cellpadding=\"2\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctr\u003e\n\u003ctd class=\"productDetailSmallElements\"\u003e\n\u003cp\u003e\n\u003cstrong\u003eMarc Notes\u003c\/strong\u003e:\u003cbr\u003e\n\t\t\t\t\t\t\t\tIncludes bibliographical references and index.\u003cbr\u003e\u003cbr\u003e\n\u003cstrong\u003eBiographical Note\u003c\/strong\u003e:\u003cbr\u003e\n\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThomas S. Lyons\u003c\/b\u003e, PhD, is the Lawrence N. Field Family Chair in Entrepreneurship and professor of management in the Zicklin School of Business at Baruch College of the City University of New York.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cstrong\u003eBrief Description\u003c\/strong\u003e:\u003cbr\u003e\n\u003cp\u003eTackling one of the hottest topics in business today, experts share practical insights about how to finance, market, manage, and assess a social entrepreneurship venture to create a new organization that can do well \u003ci\u003eand\u003c\/i\u003e do good.\u003cbr\u003eSocial entrepreneurship is the practice of using the mindset, tools, techniques, and processes of entrepreneurship to confront pressing social issues--an intriguing concept that American business is just beginning to understand. \u003ci\u003eSocial Entrepreneurship: How Businesses Can Transform Society\u003c\/i\u003e brings together a group of expert contributors who offer the very latest thinking about the tremendous potential of this rapidly growing field.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eUnlike other books on the subject that tend to be merely descriptive and\/or inspirational, this set comprises three hands-on, how-to volumes that dig deeply into the major factors that impact social entrepreneurship. Each volume addresses one of three important aspects of setting up and running a successful enterprise: legal\/organizational structure; marketing; and performance measurement and management. The author examines root concepts in detail, and spotlights opportunities, challenges, and the considerations involved in implementation. Practitioners will especially appreciate the set's practical insights and the contributors' efforts to link theory to practice in a way that facilitates effective action.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli\u003eUseful examples of how successful social entrepreneurship enterprises develop marketing plans and promote themselves with integrity\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli\u003eModels for exemplary performance measurement\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli\u003eA concluding chapter in each volume that summarizes and focuses the insights offered\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli\u003eContributions from the leading practitioners and scholars in the field of social entrepreneurship\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli\u003eGraphics that illustrate and illuminate key points, facilitating comprehension\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cli\u003eA glossary of terms to assist students and lay readers\u003c\/li\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cstrong\u003eReview Quotes\u003c\/strong\u003e:\u003cbr\u003e\n\u003cp\u003e\"This set contains valuable information and advice for anyone interested in starting or running a social enterprise. A familiarity with the social entrepreneurship concept and contemporary business practices is a prerequisite to a thorough understanding. An important interdisciplinary addition to the literature on social entrepreneurship. Summing Up: Highly recommended.\"\u003c\/p\u003e-- \" \n\u003cp\u003e\u003ci\u003eChoice\u003c\/i\u003e\u003c\/p\u003e\"\u003cbr\u003e\u003cbr\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eReview Citations:\u003c\/strong\u003e\n\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan class=\"italic\"\u003eChoice\u003c\/span\u003e 06\/01\/2013 (EAN 9780313393419, Hardcover)\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cbr\u003e\n\u003cp\u003e\n\u003cstrong\u003eContributor Bio:\u003c\/strong\u003eLyons, Thomas S\u003cbr\u003e\n\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eThomas S. Lyons\u003c\/b\u003e, PhD, is the Lawrence N. Field Family Chair in Entrepreneurship and professor of management in the Zicklin School of Business at Baruch College of the City University of New York.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\n\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n","brand":"Praeger","offers":[{"title":"Default Title","offer_id":51502582989078,"sku":"9780313393419","price":205.2,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0857\/9910\/8886\/files\/9780313393419.jpg?v=1783310891","url":"https:\/\/lusper.myshopify.com\/products\/social-entrepreneurship-how-businesses-can-transform-society-3-volumes","provider":"Lusperbooks","version":"1.0","type":"link"}