{"product_id":"playing-to-win-expanded-with-bonus-hbr-articles-how-strategy-really-works","title":"Playing to Win, Expanded with Bonus HBR Articles: How Strategy Really Works","description":"\n\u003ctable align=\"center\" border=\"0\" cellpadding=\"2\" cellspacing=\"0\" width=\"100%\"\u003e\n\u003ctr\u003e\n\u003ctd class=\"productDetailSmallElements\"\u003e\n\u003cp\u003e\n\u003cstrong\u003eBiographical Note\u003c\/strong\u003e:\u003cbr\u003e\n\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eA.G. Lafley\u003c\/b\u003e is the former Chairman of the Board, President, and CEO of Procter \u0026amp; Gamble, which experienced unprecedented growth and success under his leadership. Today, he consults on business and innovation strategy, advises on CEO succession and executive leadership development, and coaches experienced, new, and potential CEOs.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eRoger L. Martin\u003c\/b\u003e is a professor emeritus at the Rotman School of Management at the University of Toronto, where he served as dean from 1998 to 2013. In 2017 he was named the world's number one management thinker by Thinkers50. He is the author of many books and is a trusted strategy adviser to the CEOs of companies worldwide, including Procter \u0026amp; Gamble, Lego, Ford, BHP, and Verizon.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cstrong\u003eReview Quotes\u003c\/strong\u003e:\u003cbr\u003e\n\u003cp\u003ePraise for \u003cb\u003e\u003ci\u003ePlaying to Win\u003c\/i\u003e\u003c\/b\u003e: \u003c\/p\u003e\n\u003cp\u003e\"One of the best books on strategy is Roger Martin and A.G. Lafley's \u003ci\u003ePlaying to Win\u003c\/i\u003e.\" -- \u003cb\u003e\u003ci\u003eTime\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"\u003ci\u003ePlaying to Win\u003c\/i\u003e is a rare tale from the front lines of business and from two of its smartest minds.\" -- \u003cb\u003e\u003ci\u003eThe Washington Post\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"Lafley and Martin have artfully combined two virtues that don't often mix: rigor and brevity. Winning strategy doesn't come from inspirational happy talk; it comes from deeply substantive hard thinking, and they tell us how it's done, with many examples. The book is short, crisp, and a pleasure to read.\" -- \u003cb\u003e\u003ci\u003eFortune\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"Read their book. They, in turn, are sure to inspire you.\" -- \u003cb\u003eForbes.com\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"This is a fascinating tale, featuring a cast of familiar brands, including Pampers, Tide, and Olay.\" -- \u003cb\u003e\u003ci\u003eThe Economist\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"The many stories from one of the biggest consumer goods firms in the world, with its many successes (and some failures too) along with the framework of the strategy to win, make this an interesting read.\" -- \u003cb\u003elivemint.com (India)\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"You're unlikely to find a more comprehensive guide to what strategy actually means and how to use it to your company's advantage.\" -- \u003cb\u003eHR magazine (UK)\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\"The book offers many inside stories about how P\u0026amp;G tackled strategy in various arenas, including examples of when it failed. That gives an even more practical flavour to this practical look at strategy, from two savvy strategy practitioners.\" -- \u003cb\u003ethe \u003ci\u003eGlobe and Mail\u003c\/i\u003e (Canada)\u003c\/b\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cstrong\u003ePublisher Marketing\u003c\/strong\u003e:\u003cbr\u003e\n\u003cp\u003e\u003cb\u003eThe proven playbook for winning--now updated with a new foreword and two bonus HBR articles.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eStrategy is not complex. But it \u003ci\u003eis\u003c\/i\u003e hard. It's hard because it forces people and organizations to make specific choices about their future--something few companies do well.\u003c\/p\u003e\n\u003cp\u003eIn this contemporary business classic, now with a foreword by former \u003ci\u003eHarvard Business Review\u003c\/i\u003e editor in chief Adi Ignatius and insightful articles from HBR, two of today's most respected business thinkers explain what strategy is for, how to think about it, and how to get it done. And they use one of the most successful corporate turnarounds of the past century, which they achieved together, to prove their point.\u003c\/p\u003e\n\u003cp\u003eA.G. Lafley, former CEO of Procter \u0026amp; Gamble, in close partnership with strategic adviser Roger Martin, doubled P\u0026amp;G's sales, quadrupled its profits, and increased its market value by more than $100 billion in just ten years. Drawing from their experiences, they explain how leaders in any organization can guide everyday actions with strategic goals built around the essential elements that determine business success--\u003ci\u003ewhere to play\u003c\/i\u003e and \u003ci\u003ehow to win\u003c\/i\u003e.\u003c\/p\u003e\n\u003cp\u003eThe result is a playbook for winning. At its core is a set of five integrated and essential strategic choices: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWhat is our winning aspiration?\u003c\/li\u003e\n\u003cli\u003eWhere will we play?\u003c\/li\u003e\n\u003cli\u003eHow will we win?\u003c\/li\u003e\n\u003cli\u003eWhat capabilities must we have in place to win?\u003c\/li\u003e\n\u003cli\u003eWhat management systems are required to support our choices?\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eThe authors tell rich stories of iconic P\u0026amp;G brands, such as Olay, Bounty, Gillette, and more, to clearly illustrate how deciding on a strategic approach--and then making the right choices to support it--can make the difference between just playing the game and actually winning.\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\n\n\u003cbr\u003e\n\u003cbr\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n","brand":"Harvard Business Review Press","offers":[{"title":"Default Title","offer_id":51496022540566,"sku":"9798892792288","price":38.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0857\/9910\/8886\/files\/9798892792288.jpg?v=1783050802","url":"https:\/\/lusper.myshopify.com\/products\/playing-to-win-expanded-with-bonus-hbr-articles-how-strategy-really-works","provider":"Lusperbooks","version":"1.0","type":"link"}